Knowledge base

The word ´storytelling´ is used in different ways. So what does it mean exactly? And how do you apply it in your work?

Inform, explain, update... Are these things you do often? Stop! Learn to give your story a true goal and urge your audience to action.

Need a structure for your story? Use the SCQA method for a clear and attractive story structure.

The sense that you're just improvising. Do you recognize that feeling when working on visuals? This article helps you choose consciously between 4 types of visuals.

Discover a colorful technique for guiding people smoothly through your story, step by step. Even if your topic is complex.

Stuck in words when explaining? Try a different approach: use a sketch to explain something.

Ready to explore how a main character can improve your story? This follow-up article gives ten practical tips.

When driving a car, a TomTom will tell you quickly and clearly where you’re going. Grant your story's audience the same experience.

You have a plan full of advantages, but your audience still says no? Follow this stepwise approach from a different perspective.

You know your subject, but writing about it is hard and time-consuming. Recognizable? Then make a bullet list before you start.

The sense that you're just improvising. Do you recognize that feeling when working on visuals? This article helps you choose consciously between 4 types of visuals.